Brenda Vreeland

Brenda Vreeland

Creative Director

I love creating on-trend, eye catching exhibits that not only fulfill the clients’ wants and needs, but gives them “wow” experiences.  I enjoy meeting with clients, learning about their business and marketing needs, and working that information into a successful design for them.  I feel very fulfilled when the client shares the success they had at the show and the compliments they received for their exhibit, with us. It’s the best when we win “best of show” for our clients!

What are you known for professionally?
I have the ability to extract, compile and accurately apply information from written sources and from individuals to maximize client satisfaction and sales hit-rate. I also have a knack for working fast and accurately on multiple projects at once. With this being such a “rush” business, you have to work quickly and proficiently on projects to meet tight timelines.

What are you passionate about?
I am passionate about my family first and foremost.  They are simply the things I could not live without. They truly make me happy.  I am also passionate about my career.  I love that I am able to come to work every day, work on all different kinds of projects- and am able to be creative in the work I do. I feel very blessed to have both a career and a home life I love. I feel that combination has provided me a very fulfilling life and I feel it is so important for my children to see that you can balance work and home and love both aspects of your life, and be successful.

Where can you be found when you’re not working?
Call me crazy, but weekday mornings, I can be found at the YMCA at 4:50 am, waiting in line with all of the “regulars” that have since become friends.  We work out doing Body Combat or Body Pump.  If I’m not doing that, I’m running, weightlifting, going to a cycling class or doing cross training.

What is something surprising about you, that others may not know?
While in college in NYC, I was a freelancer for an event company that produced Fashion Shows.  I was a dresser at the major fashion shows of the late 1980’s. I literally had a rack of clothes, shoes and accessories all laid out, and would frantically undress and dress the model as she came off of the runway, before sending her back out again!