Whether you’ve exhibited at hundreds of biotech and pharma trade shows, or are just dipping your toe in the water for the first time, understanding the latest technological innovations that are available to you at trade shows is integral to attracting and engaging with the serious leads that enter your booth and show interest in your brand. It’s especially important at Biotech and Pharma trade shows to use every opportunity you can to connect with key prospects, since competition is often high, innovations are a plenty, and the limited time you have to explain your product or service is off the essence.

In our new Ebook, “Tech Ideas That Make Your Bio & Pharma Booth Stand Out”, you’ll learn how to connect with serious leads at trade shows and engage with them using today’s leading technology, like Virtual and Augmented Reality, Live Interviews, Artificial Intelligence, and more.


  • How to set up Virtual Reality
  • Advantages of Augmented Reality
  • Live interviewing on a budget
  • The power of Interactive Touch Screens
  • What to display on a Video Wall
  • How Charging Stations attract customers