2020 Trade Show Planning Guide

One key to ensuring your investment in attending these dynamic events pays off: properly planning your trade show booth. By asking crucial questions, creating a strategy, crafting a budget and planning your message, your company will be better positioned to connect attendees, make connections, and convert prospects into customers.

Custom Made Exhibits Drive Customers

Go beyond the cookie-cutter appearance of the booths around you and increase the chance your offering will be noticed at your next trade show.

“Illuminating” Lighting Ideas

Without the right lighting to illuminate your booth, your chances of attracting customers will be dim. For the best and brightest results, make sure you don’t treat lighting as an afterthought.

Showcasing Sustainability in your Trade Show Exhibit

75% of CEOs polled indicate sustainable business practices are important.. here are some ways to convey your company's environmental footprint at your next trade show.
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1604 Wayneport Rd.
Macedon, NY 14502
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